Sunetra Majumdar
Product Design Leadership | Enterprise & Consumer Systems

Design as a strategic advantage

I shape product ecosystems where design drives strategy — aligning vision, systems, and cross-functional teams to deliver measurable business impact at scale.

20+
Years Shaping Product & Design
10+
Years Leading Cross-Functional Teams
100+
Launches Across Enterprise & Consumer
50+
Teams Built, Mentored & Scaled
Selected work

My selected work

Two decades of experience has taught me that exceptional design comes from the intersection of user empathy, business strategy, and team excellence.

CASE / 01

Nationwide Building Society

How I built a team that led to an increase in revenue of £2.5bn, led to savings of £3.8m and an 85% increase in CSAT

Product Design Mobile App & Internet Banking Design System Leadership Product Strategy
CASE / 02

Frito Lay

How I built a team that led to an increase in revenue of £2.5bn, led to savings of £3.8m and an 85% increase in CSAT

SAAS Mobile App & Internet Banking Design System Enterprise Application
CASE / 03

Google Speakeasy Admin

How I built a team that led to an increase in revenue of £2.5bn, led to savings of £3.8m and an 85% increase in CSAT

Product Design Mobile App & Internet Banking Design System Leadership Product Strategy
Areas of expertise

Areas of Expertise

What I Lead...What I Build...What I Deliver.

Leadership

  • Product Design Leadership & Strategy
  • Cross-Functional Leadership
  • Executive Stakeholder Management & Storytelling
  • Design Operations & Scaling
  • Platform Strategy & Experience Architecture

Design Practice

  • UX Strategy & Customer Experience (CX) Design
  • Enterprise SaaS, Platform UX & Regulated Systems
  • Design Systems & Experience Governance
  • AI-Enabled, Responsible & Ethical Design
  • Accessibility & Inclusive Design

Business Impact

  • Metrics-Driven Design
  • Scalable Platform Thinking
  • Operational Excellence
  • Customer-Led Growth
Testimonials

What People Say

She creates a positive work environment for everyone around her...I have learnt so much from her about how we can better harness the amazing capability available to us via our strategic partnership with IBM.

Sara Bhangoe
Head of Design, Nationwide Building Society Client

Sunetra excels at collaboration and stakeholder management, both within IBM and across Nationwide. She engages constructively with multiple teams, navigating complex dynamics with empathy and clarity

Samantha Hollingdale
Associate Partner, IBM · Manager in IBM

Her influence in the team is well heard and respected. She is able to manage her team and get from them the outputs required for different situations and work demands. She is collaborative and enables our designers to succeed and growth.

Luis Roy
Group Creative Director · Manager in Publicis Sapient
Get in touch

Let’s Create Together

Whether you’re looking for design leadership, advisory, or speaking opportunities, I’d love to hear from you.

Get in touch

I’m currently open to:

  • Executive design leadership roles
  • Strategic advisory and consulting
  • Conference speaking engagements
  • Mentorship and thought leadership